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Home > News > Announcing the Launch of our New Website

Announcing the Launch of our New Website



We are thrilled to officially announce the launch of our new website today!

The new website is a complete overhaul and includes big changes to navigation and content for the users' to easily find the information they are looking for and we really hope it improves customer experience on our site.



Our current and prospective clients will find useful information about our products and services on the homepage of our website. There are direct links to our ELISA kits, antibodies and other reagents for reseach are available on the homepage, as well as technical resource such as application data.


Enhanced e-Commercial Functionality 

Possibly the biggest improvement to the site has to be in the core functionality of the site which is the eCommerce features. A brand new and re-designed product page with more enhanced functionality that will improve the end users experience. Some of the new features we've included into the site are as follows:

  • Automated Specification Tables - You to quickly browse the technical information on product basis.

  • Integrated to our in-house Protocol Database - We've included Protocol files on each product page for your convenience.

  • Questions & Answers - lf you have a product specific question, you can find the answer on Q&A page or you can submit it on the site which will be sent directly to our sales team.

  • Checkout - Our streamlined checkout has been purposefully built for simplicity and user efficiency. Choose from your shipping addresses for a straight forward checkout process.

  • Promotion - You may get coupons in the promotional section and we have new publication program and review program that deliver savings and academic support across the world. Learn more


Social Media

The site contains integrated social media buttons for Facebook, Twitter and Linkedin to foster improved communication with the users. We will be constantly updating our content with helpful information, company announcements and new products in the News section.


We are sure that in the new website you will find all the information that you need. For any questions, suggestions, feedback or comments, please E-mail us.


Thank you !





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